Project was created on a turnkey basis for ROUTINE MAG. This brand is the merch of photographer Boris Romanov. The team mainly focuses on the production and sale of clothing, bags and jewelry accessories.
Tasks:
—Find references and come up with concept for a new brand drop
—Draw a ready-made idea
—Find references and come up with concept for a new brand drop
—Draw a ready-made idea
Boris is a photographer. We decided to visualize it and draw 6 clown-girls with cameras. It is visually aesthetic and also echoes the brand concept.
Finished illustrations were placed on the "Routine girls" bomber, and other clothes ↴
As a result, we copped with all tasks set and were able to implement customer's idea in full.
Thanks for your attention
Links:
Instagram — Ugly Production
Web — uglyproduction.com
Telegram — Order a project
Credits:
Project Director — Denis Bobylev
Illustration artist — Anna Smirnova
Instagram — Ugly Production
Web — uglyproduction.com
Telegram — Order a project
Credits:
Project Director — Denis Bobylev
Illustration artist — Anna Smirnova
Clothes designer — Semen Oblachnyy
